Program 2021

This year's Summit has now concluded.

You may purchase the VIP Bundle to view the session replays.

Daily Opening Kick-off Orientation
November 8, 2021 / 11:15am EST

Kick-off Day 1 with some morning coffee and join fellow attendees and staff!

Questions about the conference? Event Staff will be doing a walkthrough of the event and available to answer any questions you have before the conference begins!

Functionally Fast Final Cut Pro:
How to Get Started Under 10 Minutes
Instructor: Abba Shapiro
November 8, 2021 / 12:00pm EST

So you’re new to Final Cut Pro and don’t know where to start, this session will get you up and running in no time.

Final Cut Pro is an incredibly powerful program, but for new users is can be a bit overwhelming. This session is designed to get you editing in just 10 mins. We’ll fast track you on bringing media into the app, assemble it on a timeline, trim it, and export a movie. Once you have a basic understanding of the workflow, we’ll explore adding music, titles, and transitions.

In this session you will learn:

  • How to bring media into Final Cut Pro
  • Viewing and selecting the parts of clips you want to use.
  • Placing, moving, and trimming clips on the timeline.

Once you have a basic understanding of how to use Final Cut Pro, you will be ready to dig deeper, learn more, and create amazing videos.

This session is designed for creatives brand new to Final Cut Pro and need a general understanding on how to use the program.

Motion in Minutes: How to Get Started in under 10 Minutes
Instructor: Mark Spencer
November 8, 2021 / 1:00pm EST

If you are an editor who is curious about Motion (which I call "the best 'plugin' for Final Cut Pro"), then come learn about what is possible with this deceptively simple motion graphics application. If you have never used Motion, this is the class for you. You will walk away being able to put Motion to use immediately to improve your Final Cut Pro workflow and quality.

In this session, you'll learn how to:

  • Create an adjustment layer for manipulating multiple clips at once
  • Make and use a trackable object removal effect
  • Modify a Final Cut Pro title
  • Design and publish a custom title and transition
  • Publish 3D objects for adding to scenes in Final Cut Pro
  • Add replicators, particle emitters, and paint strokes to your edit

This session is ideal for anyone who edits with Final Cut Pro and has been curious about what Motion is and what they might be able to use it for.

Panel:
Why I Chose Final Cut Pro
Host: Chris Fenwick
Panelists: Frederick Van Johnson,
Knut Hake, Donna + Brad, Marcos Rocha
November 8, 2021 / 2:00pm EST

Final Cut Pro is the editorial weapon of choice for these creators.

Come hear their thoughts on why they use Final Cut Pro and how it helps organize, craft and tell their stories.

Hosted by Chris Fenwick (Lead Editor and Director, SL\CE Editorial etc.). You’ll get insights from feature storytellers, social media creators, DPs and more!

Final Cut Pro for iMovie Users
Instructor: Scott Simmons
November 8, 2021 / 7:00pm EST

Are you ready to move up to the big kids table with your video editing?

iMovie is an amazing and fun little program but it can become limited as content creators begin outgrow it. In this session we'll look at:

  • What are some of the advantages of Final Cut Pro over iMovie?
  • How difficult is it to move up to the Pro Apps and what does that mean to be a "Pro App"?
  • Can you utilize iMovie for iOS in your production workflow?

Ideal for content creators who fell limited by the iMovie toolset or those who wonder what $300 can buy over free.

“The Final Cut Pro Mindset”
For the Track Based Editor
Instructor: Mike Matzdorff
November 8, 2021 / 8:00pm EST

How do your tools limit your creativity?

Deep planning, thought and consideration go into making your project. Your best efforts are sometimes not enough to keep it manageable. How can FCP help?

  • Your current NLE is getting in your way.
  • Most of your organization points toward FCP.
  • Remove barriers to creativity.

Little things matter, clicks matter, technical barriers and tedium between you and your work matters. Learn how FCP can help facilitate creativity.

Ask The Experts
Instructor: Mark Spencer & Abba Shapiro
November 8, 2021 / 9:00pm EST

Questions Answered (Q&A with Abba and Mark)

Some days, you just are searching for an authority on a topic. We brought together two of the best - Mark Spencer and Abba Shapiro.

Just starting with Final Cut Pro? Motion? Have workflow question? These guys will give it their best shot to answer as many questions as they can during this session. Bring your questions and they’ll bring the answers.

Daily Opening Kick-off Orientation
November 9, 2021 / 11:15am EST

Kick-off Day 2 with some morning coffee and join fellow attendees and staff!

Questions about the conference? Event Staff will be doing a walkthrough of the event and available to answer any questions you have before the conference begins!

Start Your Project Right:
How a Professional Editor Sets Up Final Cut Pro
Instructor: Abba Shapiro
November 9, 2021 / 12:00pm EST

Final Cut Pro is a fast and intuitive video editing tool that allows you to quickly jump in and tell your story. However if you’re cutting a larger, more complex project than staining together a bunch of clips, a bit of planning and pre-organization can help you edit faster, avoid problems during the edit, and efficiently archive your finished project. This session will show you how to get your project off on the right foot.

In this session you will learn:

  • Best practices for organizing your media prior to starting a new project.
  • What are the ideal import setting for your workflow
  • How to avoid media offline issues
  • When you should create proxy and optimized media.

Whether you’ve been using Final Cut Pro for a while or just dipping your toes in the FCP waters, this session will help prepare you for smooth sailing.

This session is designed for creatives relatively new to Final Cut Pro as well as experienced FCP editor that want a more efficient and productive workflow.

Making Pretty Pictures: Intuitive Color Approach for Non-colorists
Instructor: Jeff Greenberg
November 9, 2021 / 12:00pm EST

This class won’t make you a colorist, but it will help you approach color correction in Final Cut Pro. Jeff I. Greenberg, will show you his method of looking at the Luma (the brightness) and the Chroma (the color) to get your images to look better.

He’ll give you a strategy, grounded with scopes, but approaches the tools in a method that makes sense to you. And of course, loads of Q&A

Perfect for the Color novice/person who feels they’re faking it.

Making Dialog Pop in FCP
Instructor: Charlie Austin
November 9, 2021 / 1:00pm EST

Make your dialog sound great and cut through your mix without leaving FCP

  • leveling EQ user meters and keyframing
  • Using FCP’s Built in Audio Repair Tools effectively
  • EQ, Compression, Limiting and Audio Effects. How to use them and how they work

If you’re confused by Audio Plugins and Effects, you’re not alone. This session will get you up to speed and teach you basic techniques/theories to make your dialog sound great. Presented by a former Post Audio Mixer turned Editor, this session is targeted at beginners.

Your Templates Can Do More! Modifying Final Cut Pro Templates with Ease
Instructor: Nick Harauz
November 9, 2021 / 1:00pm EST

Are you making the most out of the content you have in your Titles and Generator Sidebar?

Final Cut Pro offers you a variety of ways to animate text and motion graphics by giving you with a series of templates that ship right with the application. In this session, you’ll learn how you can modify these title and graphic templates with ease, get more by making copies of them in Motion and then looking at several advanced templates directly from Motion or using 3 rd party resources.

Topics include:

  • Where to find templates in Final Cut and third-party resources?
  • The best ways to manipulate templates by understand properties such as animation controls, drop zones and compound clips.
  • Opening and making changes to a template in Motion
  • A look at breaking down how to use and manipulate advanced templates.

If you’re looking to get one level up on your FCPX title and motion graphics workflows then this session is for you!

Beyond Drag and Drop:
How Tools Like Trimming Enhance Your Storytelling
Instructor: Abba Shapiro
November 9, 2021 / 2:00pm EST

If you’re comfortable with the basics of editing in Final Cut Pro, but want to take your storytelling to the next level, this session is for you. FCP is designed to be easy to use for the novice editor, but there is so much more power under the hood. In this session we’ll look under the hood and show you how you can easily notch up the look and feel of your project with tools and techniques built into the application.

In this session you will learn:

  • The best keyboard shortcuts to trim, move, and modify clips on the fly
  • How to use split edits for smoother scene transitions
  • Three-point editing techniques to perfectly time the action within a shot
  • When to use music to enhance the flow of your story.

If you’re still only using your mouse to edit, this session will speed up your workflow and open the door to creative strategies to take your storytelling to the next level.

This session is designed for editors familiar with Final Cut Pro who want to learn strategies and techniques to improve the look and flow of their projects.

Blueprint for a Micro Budget Feature
Instructor: Sam Mestman
November 9, 2021 / 2:00pm EST

Sam Mestman will be walking you through the big picture of how to plan the workflow of your next Feature film (or short/tv show). He's going to give you a concrete methodology and image pipeline to get you from camera all the way out DCP or HDR delivery for a streaming platform.

Here's just some of the things we'll be covering:

  • How to get your production and post team on the same page and plan for success
  • A methodology for on-set workflow that is going to save you a ton of time with Final Cut Project prep
  • How to build your project for successful turnover to sound, color, VFX, and HDR delivery
  • Some gear recommendations to help you get it done

When you're through with this session you'll have a full plan in place to map out the workflow of your movie from start to finish and save thousands of dollars and lots of time and aggravation.

Hallway Conversations

Anyone who has ever been to an in person conference knows that the experience is made better by talking to other attendees. We’ve setup topical breakout rooms - sometimes with a topic expert, and sometimes just available for you to chat with other attendees.Come by, drop in for a little, especially in between sessions. Have some fun, do some networking and be social!

Afternoon News

Take a short break out of your day to check-in with Program Manager, Jeff Greenberg who’ll cover:

  • Information about daily events (and giveaways)
  • Coverage of what’s going on today and tomorrow - including our social activities
  • Coverage/review of how the Socio platform works (make sure you have Zoom installed!)
  • Q&A to get your questions answered about the programming
  • Possible special guest stars, showing up to have a cup of coffee
Summer Stories in Chicago
with Vince Vaughn
Jeff Greenberg, with Vince Vaughn + Steve Douglass
November 9, 2021 / 7:00pm EST

Summer Stories in Chicago Steven Douglass, an Apple Distinguished Educator, teaches a workshop about storytelling every summer. And this summer, one of the Lake Forest alumni came back, because he's passionate about education. In this panel, we'll hear the inspirational event and learn how high school students become better storytellers from the people who led the workshop.

Motion: Animation Made Easy with Behaviors
Instructor: Jenn Jager
November 9, 2021 / 8:00pm EST

Accelerate the creation of your motion graphic animations with Behaviors! See how you can custom create dynamic graphics and text without keyframes using Apple Motions unique and powerful workflow.

Working with Words: Lower Thirds, Captions, and Fancy Animated Titles
Instructor: Iain Anderson
November 9, 2021 / 8:00pm EST

You need to know how to work with text, and in this session, you’ll learn it all. From finding and choosing the best fonts, through the best of the built-in titles, where to find great third-party titles, and how to create, edit and export captions for delivery to all kinds of platforms and aspect ratios. We’ll even sneak in a quick look at how you can apply the new tracking feature to titles!

  • Learn the important points about fonts and typography
  • Add titles using built-in and third-party title templates
  • Enhance your projects with accessible captions

Editors don’t need to be graphic designers, but in our one-stop world, they do need to know the basics. This session will give you concrete techniques to create classic, effective titles you can use in any project.

Ideal for: any editors who use lower thirds or opening titles.

Animating Using Keynote: Charts, Graphs and More
Instructor: Iain Anderson
November 9, 2021 / 9:00pm EST

Though Apple use the app Keynote in every product launch, you might not have considered how you can use it for more complex tasks in your video projects too. In this session, you’ll learn the best ways to create and animate graphs to share complex data, how to create complex multi-stage workflow diagrams, and how to incorporate a huge library of built-in icons to build infographics. And text too!

  • Create clean, high resolution video with transparent backgrounds
  • Discover how to use powerful transitions to animate many elements at once
  • Find out how to deliver graphs, bullet points and diagrams efficiently

You’ve already got Keynote on your Mac (and iPhone, and iPad) and it’s the perfect helper app for all kinds of corporate and educational jobs. Unlock it!

Ideal for: editors working with graphs, diagrams or lots of text.

Finding the Right Shot Fast:
Working Smarter via the M Word
Instructor: Nick Harauz
November 9, 2021 / 9:00pm EST

Metadata, oh metadata. All that information attached to the assets we bring into Final Cut has value we can leverage and keep us organized throughout our workflow.

In this session, Nick Harauz will demystify the various ways to look at metadata in Final Cut pro by taking advantage of it through Smart Collections, columns and Metadata Views.

In this session, you’ll learn how to

  • Look at Metadata in the browser and info inspector
  • Create useful smart collections
  • The default types of metadata views available
  • Great property options to access in the inspector
  • Create your own useful metadata fields

If you’re looking to tap into the data that makes up the assets in you Project then this session is not to be missed!

Ideal for: the creator who’s looking to dive deeper into Final Cuts organization options and workflow.

Daily Opening
November 10, 2021 / 11:15am EST

Kick-off Day 3 with some morning coffee and join fellow attendees and staff!

Questions about the conference? Event Staff will be doing a walkthrough of the event and available to answer any questions you have before the conference begins!

Local but Social:
How to Use the iPhone and Final Cut Pro for Local Businesses
Instructor: David Cox
November 10, 2021 / 12:00pm EST

How video creators can use their skills to work with small businesses and fill a much needed gap in the market.

Television adverting has become exclusive to pharmaceutical companies, car dealerships, and law firms. Small businesses make up 99% of all businesses in America and are struggling to survive. Let’s talk about how video creators can use their skills to work with local businesses and non-profits to help them adapt to advertising in the 21st century. You don’t need a big budget or a production crew. You just need an iPhone and a Mac (and maybe a gimbal).

This presentation is for anyone who loves to create video content, but doesn’t want to deal with the toxicity of the entertainment industry.

  • Time-Saving Editing Tricks in Final Cut Pro
  • My Favorite Tools for Video Creators
  • 5 Tips for Targeting Local Customers

Your camera does not define your abilities as a creator.

Gimbals, Gear and GO!
The Key Kit for iPhone Shooters
Instructor: Aubrey Mozino
November 10, 2021 / 12:00pm EST

Why wait until you have a huge budget to shoot your next passion project?

Experimenting quickly, experimenting cheaply and experimenting often is the best way to level up as a filmmaker. Renting expensive high end cameras and gear or taking the time to master shooting pro rigs often times prevents us from creating as much as we like. You’ll be surprised at how easy it is to start shooting professional quality video content with the camera you’ve already got in your pocket!

In this session we’ll cover:

  • Affordable gear like external microphones, gimbals and lights
  • Pro video and audio apps that will instantly level up your iPhone’s camera
  • How to shoot two video feeds simultaneously from one iPhone
  • Access to free Smartphone tutorials to keep diving deeper

Turn your iPhone into your very own Smartphone Studio and stop waiting around to start creating!

Ideal for post-production experts looking to start shooting their own projects and experienced filmmakers who want to learn how they can save lots of time and money shooting with their iPhone!

The iPhone 13 and Pro Video
Instructor: Rich Harrington
November 10, 2021 / 1:00pm EST

The latest iPhone adds amazing capabilities for video. But taking advantage of these features means planning and some new know-how. Quickly learn the ins and outs of the new camera and why you may want to step up a newer device.

  • Shooting with shallow depth of field in cinematic mode
  • Macro video for compelling closeups
  • Lowlight shooting strategies
  • Capturing video with Dolby Vision HDR
  • Capturing ProRes video
  • Changing focus and depth of field in post
Mobile Audio Strategies
Instructor: Steven LaMorte
November 10, 2021 / 1:00pm EST

Every production needs great sound, but you don’t always have access to a sound mixer, boom operator, or high end sound equipment for your independent video production. Now, with the help of hardware and mobile software from Apogee Digital, we will go over how to easily capture great audio using multiple mobile devices to get stellar sound using the device in your pocket.

The Orphaned Starfish Project:
Changing the World through Media Education
An Interview with Andy Stein.
Interviewed byJeff Greenberg
November 10, 2021 / 2:00pm EST

The Orphaned Starfish Foundation focuses on developing media and technology education for orphans, victims of abuse and at-risk youth.

Founded by Andy Stein in 2001, Orphaned Starfish Foundation operates 75 media centers in 29 countries, working with indigenous children to stop the cycle of abuse, trafficking and poverty.

In this session we’ll hear from Andy about the foundation’s initiatives, and we’ll get to meet one of the foundation’s graduates and see how technology education is truly changing kids’ lives for the better.

From iPhone to Final Cut Pro: How to Start on Your Phone and End on Your Mac
Instructor: Lee Herbet
November 10, 2021 / 7:00pm EST

This session looks at how you can start editing on `mobile devices in various apps, and then use xml to move that spark of an idea into FCP and pick up from where you left off.

You will learn how to start putting together a first rough edit of your footage. We will cover how you can do a lot of the early work of not just cutting your story together but also how to begin adding titles and effects on your mobile device.

We’ll then cover how you can get this work that you’ve started off your phone and onto your computer, and then how to be able to pick up from where you left off. You’ll see how all the edits and effects you’ve applied on your phone can be accessed and used in Final Cut Pro on your computer.

What concrete lessons or skills will attendees take away from this session:

  • How to capture the best quality footage on your phone
  • How to begin a rough edit of your story on your phone
  • How to apply effects and more advanced edits on your phone
  • How to export your edits from your phone in a format that then allows you to pick up from where you started in Final Cut Pro on your Mac

You’ll be amazed at what you can do on a mobile device before you move it to a Mac!

Getting the Cinematic Look with Your iPhone:
During and After the Shoot
Instructor: Mark Spencer
November 10, 2021 / 7:00pm EST

The best camera is the one you have with you - and that's often an iPhone. And while there is a huge ecosystem of third-party hardware for shooting better video, how do you get the best-looking shots with your phone when you don't have any accessories? And if you have the iPhone 13, how do you get the most out of the new Cinematic mode? After shooting, how can you improve your iPhone shots in Final Cut Pro?

In this session you'll learn:

  • When to consider using the Filmic Pro app
  • The benefits and drawbacks of shooting in ProRes on your phone
  • When to use Cinematic mode
  • How to edit Cinematic video in Final Cut Pro
  • Grading tips for improving iPhone video including tracked color corrections

This session will be useful for anyone who shoots and edits video from any iPhone and even more so if you shoot or edit video from an iPhone 13.

Designing Vertical Video
Instructor: Nick Harauz
November 10, 2021 / 8:00pm EST

Watching media on your smart phone is more common than ever and scrolling through content in the 9 by 16 aspect ratio is too.

In this session, we’ll learn different ways we can design video for the vertical format including how to shoot and work with native 9:16 video all the way to preparing 4K content for the vertical frame.

In this session, you’ll see how to:

  • Best practices for shooting vertical video
  • Convert a 4K project for the vertical aspect ratio
  • How to use FCPs Smart Conform
  • Prepare titles and graphics for 9:16

Ideal for the FCPX video editor looking learn more about delivering compeling content to social media friendly formats.

High End iPhone Workflows for the Indie Filmmaker
Instructor: Steven LaMorte
November 10, 2021 / 8:00pm EST

With cell phone video, DSLRs, digital cinema cameras and beyond, Independent filmmakers have options for production and post production workflows that are seemingly limitless. Problem is - indie budgets are not. Learn tips and tricks for video acquisition, post production, and delivery with a budget friendly, independent DIY inspired workflow. We will go over start to finish workflow strategies to help you create web, streaming streaming service, and big budget cinema deliverables - without the big budget price tag.

Hallway Conversations
November 10, 2021 / 7:00 - 9:00pm EST

Anyone who has ever been to an in person conference knows that the experience is made better by talking to other attendees.

We’ve set up topical breakout rooms - sometimes with a topic expert, and sometimes just available for you to chat with other attendees.

Come by, drop in for a little, especially in between sessions. Have some fun, do some networking and be social!

Working with iPhone HDR in Final Cut Pro: How to Make HDR Look Great
Instructor: Mark Spencer
November 10, 2021 / 9:00pm EST

The best camera is the one you have with you - and that's often an iPhone. And while there is a huge ecosystem of third-party hardware for shooting better video, how do you get the best-looking shots with your phone when you don't have any accessories? And if you have the iPhone 13, how do you get the most out of the new Cinematic mode? After shooting, how can you improve your iPhone shots in Final Cut Pro?

In this session you'll learn:

  • When to consider using the Filmic Pro app
  • The benefits and drawbacks of shooting in ProRes on your phone
  • When to use Cinematic mode
  • How to edit Cinematic video in Final Cut Pro
  • Grading tips for improving iPhone video including tracked color corrections

This session will be useful for anyone who shoots and edits video from any iPhone and even more so if you shoot or edit video from an iPhone 13.

Run It Like You Own It
Instructor: Tracy Misner
November 10, 2021 / 9:00pm EST

Teachers will learn how to implement the "Run It Like You Own It" program in their classrooms to enhance student engagement. In addition, the audience will learn how FCP seamlessly fits into a systems approach for the classroom, giving the teacher the ability to manage/teach students more effectively. I will address how students actively manage a bi-weekly video magazine utilizing Final Cut Pro into their system. I will also answer some of your plaguing questions on my business approach in the classroom.

Daily Opening
November 11, 2021 / 11:15am EST

Kick-off Day 4 with some morning coffee and join fellow attendees and staff!

Questions about the conference? Event Staff will be doing a walkthrough of the event and available to answer any questions you have before the conference begins!

FCP Field Producers: A How-To Guide for Delivery to Editors on AVID/Premiere/Resolve
Instructor: Cirina Catania
November 11, 2021 / 12:00pm EST

It happens.

  • You are an editor, preditor, field producer or story editor needing a quick turnaround.
  • You are most comfortable working with FCP, but the person hiring you requires that you deliver to an editor working in another NLE.
  • Don’t stress. Take the gig. There is a way to bridge this and we have some easy solutions for you!

This talk is designed for field producers in the FCP space who deal with fast-turnaround delivery to network, film, or corporate execs working in another NLE environment. Shoot, write, cut A-roll if asked, deliver to amazed editor, collect your check from a happy producer.

Turning Stills into Depth Animations (2.5) with Motion
Instructor: Jenn Jager
November 11, 2021 / 12:00pm EST

Learn how to make a still image a 3D animation using Apple Motion. In this step by step tutorial, see how to give a 2D photograph life and motion utilizing layers, anchor points and the camera. This technique also requires a simple photo editor, like Photoshop Elements.

Ai for Color Grading
Dado Valentic, Colourlab.ai
November 11, 2021 / 12:00pm EST

Ai for Color: A new way to color grade

There is no doubt that color grading is one of the most critical steps to achieving superb image quality results. With the help of Ai, this process is about to become much faster and simpler. In this presentation, Dado Valentic is going to show, how with the use of a new color grading tool Colourlab Ai; we are going to be able to:

  • Create looks inspired by famous movies
  • Match look and feel of the whole scene or project
  • Match the look of different cameras
  • Join us for an exclusive preview of a new tool for FCP coming straight at you from the world of professional Hollywood post-production.

This presentation is ideal for anyone looking to improve the image quality of their productions and accelerate color grading workflows with the help of new technologies.


Colourlab logo
Be a PREDITOR with FCP: Produce, Direct, and Edit Branded Content in Volume
Instructor: Kim Furst
November 11, 2021 / 8:00pm EST

Prerecorded and played back

How to achieve maximum efficiency working with documentary style branded content.

  • PRODUCE: Creating commercial grade content on a competitive budget requires many decisions that effect your bottom line. We will first discuss how important it is to have a known and mapped out process from preproduction to delivery that is replicable, and then will share a workflow / outline for documentary style branded content that has been used for clients such as AARP, AvFuel, Aerospace Museum of California, Development One, and Merrill Lynch
  • DIRECT: Pre Interviews, research, why interview questions matter, and how to improve your shot lists.
  • EDIT: Strategies for unlocking the unique storytelling power of FCP’s unique metadata handling using favorites, keywords, smart collections, and Lumberjack Builder.

This session will answer the question “It’s documentary/interview style, can’t I just show up and wing it and see what they say, and figure the story out later?”

FCP Workflow: One Person Live Streaming Multicam Virtual Production
Instructor: Noah Kadner, FCPWorks
November 11, 2021 / 1:00pm EST
  • Virtual Production with LED volumes is big business in 2021, but it’s also accessible to indies, learn how.
  • Learn how to operate a one-person LED wall stage in virtual production shooting multicam for streaming.
  • See everything brought together in FCP with multicam support.

FCPWorks logo
Working Collaboratively:
Tools to Work in Tandem from Tallahassee and Tunisia
Instructor: Felipe Baez + Steven Moyer
November 11, 2021 / 1:00pm EST

The past two years have forced enormous growth in remote work, but constraint is good for innovation. Join us for a look at how we work remotely with Final Cut Pro in teams both big and small. We’ll be covering everything from:

  • DIT handoff to review
  • Managing organisation in and out of Final Cut Pro
  • Performance, transcoding decisions, supplemental tools, and more.

If you ever see yourself not working with everyone from your project in the same office, you shouldn’t miss this session.

Ideal for: small, medium and large businesses with a remote workforce, filmmakers and editors that want to collaborate on more projects no matter where they are located.

From Text Transcripts to Edit: Working Smarter
Instructor: Scott Simmons
November 11, 2021 / 2:00pm EST

Got interviews or lots of people talking? You'll edit faster when you can read those interviews as well as watching them.

There are many techniques that can help when editing interviews or anything with a lot of dialog or talking. While there are many techniques to log and organize, creating transcripts can speed up the process dramatically.

  • What are some third party services to transcribe media?
  • How do you use those services and their data in FCP?
  • How can a video production benefit from transcriptions overall?

Transcripts can be a benefit to a production overall, even outside of the editing application itself. When everyone involved has a common reference point it can make writing the story and locating the sound bite much easier. It’s well worth the cost.

Ideal for content creators who have to work with interviews or any footage with a lot of dialog or anyone who wants to tell a better story.

Working with LUTs in Final Cut Pro: Lazy Shortcut or Pro Workflow?
Instructor: Mark Spencer
November 11, 2021 / 2:00pm EST

Aren't LUTs just shortcuts for lazy editors? Don't they limit dynamic range? Should you be using LUTs on your Log footage or color correcting without them? Do you apply a LUT before or after grading? What is a LUT anyway and where do you get them?

Come learn:

  • What LUTs are and when and why to consider using them
  • The difference between camera (technical) LUTs and creative LUTs
  • How and when to use LUTs in Final Cut Pro (and when not to!)
  • How to add your own LUTs to Final Cut

This session is perfect for any Final Cut Pro editor who works with Log-encoded footage.

Color with Confidence: The Art of Carefree Color Grading
Presented by Henessey Griffiths, FilmConvert
November 11, 2021 / 2:00pm EST

Color grading is one of the most vital steps in the post-production process. Your grade can help you give new life and meaning to your story, and immerse your audience into the world you’ve created. However, it can be difficult to know what the right steps are to achieve your perfect grade, and how to turn your creative vision into a reality.

In this session, you’ll learn about:

  • Why is color grading important?
  • The fundamentals of color correction.
  • How you can achieve the best results with your grading.

Whether you're an aspiring filmmaker, content creator, or an editor looking to dip your toes in the color world, then this is a talk you won't want to miss.

Ideal for: The creator who's looking to elevate their story to the next level, and understand more about the world of color grading.


Filmconvert logo
From Xsan to StorNext to Shared Storage Workflows On Set
Presented by Skip Levens, FCPWorks
November 11, 2021 / 3:00pm EST

Xsan helped revolutionize shared storage for creative teams from its initial launch - and continues today in the newest virtualized, and containerized version of StorNext 7. Learn what the new capabilities are and how they can help power your next production including:

  • Adding your team of Xsan clients and organizing your productions
  • Folding in asset management on StorNext with Quantum CatDV
  • How you'll take shared storage on-set to power the new wave of virtual production workflows

Ideal for: anyone thinking hard about workflows and production - and keeping creative teams productive and working together - and especially anyone


FCPWorks logo
These Shots are Never Going to Match!
Instructor: Jeff Greenberg
November 11, 2021 / 8:00pm EST

Shot matching is a difficult skill, even for practiced colorists. It requires a blend of opinion, technical knowledge and knowledge of tools/techniques to make it work.

Jeff I Greenberg is going to take some footage and show you these strategies to make them match. He’ll even discuss those situations where it’s just not going to work.

We all struggle with this - come get your questions answered in this essential session.

Ideal for the editor dealing with problematic footage.

Painless Multicam Workflows
Instructor: Scott Simmons
November 11, 2021 / 1:00pm EST

Two, three, eight cameras are better than one so how do you work with that in Final Cut Pro?

Final Cut Pro has some specific tools to make the process of multi-camera editing faster and easier. Multicam can be tricky at first but once you understand the options then you'll wonder how you ever lived without it.

  • What is multicam editing and how does it make things faster?
  • What can you do on the shoot to make multicam post-production easier?
  • How do you prepare and use those different angles within Final Cut Pro?

Multicam editing shouldn’t scare the editor away as the extra prep (and maybe cost) that might be involved is well worth the payoff in the end. Final Cut Pro’s magnetic timeline isn’t designed for the old-school “stack and cut away” method of multicam editing so the robust multicam tools must be used. They make life easier so why would you not want to use them?

Ideal for post-production professionals or production companies who have to shoot and edit with multiple cameras rolling on the same subject.

The One Tool We Use in Every Edit at MotionVFX
Instructor: Dylan John Dickerson
November 11, 2021 / 8:00pm EST
  • Creating a cinematic look from a regular footage
  • Solving popular problems with different kinds of videos
  • Easy to use all-in-one tool for editors — from professionals to beginners

The session will focus on one of our tools which our team uses in absolutely every edit we make and...it works great on new M1 chips


MotionVFX logo
What is ProRes Raw and Why Should You Care?
Instructor: Lee Herbet
November 11, 2021 / 9:00pm EST

There are many Raw formats available to us today as creatives. This session will look at why ProRes Raw is a fantastic choice when picking a Raw workflow. This session will look at the options that are available to you as an editor working with ProRes Raw in FCP. We will look at some of the stunning results you can get from working with ProRes Raw footage.

From working with proxy files all the way up to native 8K ProRes Raw files, one of the unsung heroes of ProRes Raw is that you are able to work with it in FCP on hardware that is not the highest spec machines. We will also look at some of the options of editing in ProRes Raw on hardware that may not be the latest or highest spec.

What concrete lessons or skills will attendees take away from this session:

  • An understanding of the possibilities with ProRes Raw
  • How to best create a ProRes Raw workflow from proxy to 8K native
  • How to monitor ProRes Raw to get the best out of it
  • What hardware can you use to work with ProRes Raw

Thursday, November 11, 2021

Professional Focus

11:15am EST
4:30pm EST
Chat with Fellow Creatives
6:45pm EST
15-minute check-in with Jeff Greenberg
7:00pm EST
Education is Everything
Daily Opening
November 12, 2021 / 11:15am EST

Kick-off Day 5 with some morning coffee and join fellow attendees and staff!

Questions about the conference? Event Staff will be doing a walkthrough of the event and available to answer any questions you have before the conference begins!

Blood Red Sky: An Interview with the Editor, Knut Hake
Knut Hake interviewed by Jeff Greenberg
November 12, 2021 / 12:00pm EST

This summer, Blood Red Sky, debuted on Netflix and rapidly became the #1 German-language content with over 50 million households worldwide - and reached the top 10 in 93 countries.

"A woman with a mysterious illness is forced into action when a group of terrorists attempt to hijack a transatlantic overnight flight. In order to protect her son she will have to reveal a dark secret, and unleash the inner monster she has fought to hide."

Knut Hake edited this film in Final Cut Pro. Over the course of this session, we'll discuss what unique hurdles they overcame and how Final Cut Pro helps his storytelling.

What's New in Apple Pro Video
Led by the Apple Experts
November 12, 2021 / 1:00pm EST

Get exclusive updates directly from Apple on the latest pro video features.

  • See amazing video performance on the new MacBook Pros with the M1 Pro and M1 Max chips
  • Learn how to adjust the depth effect and focus points in Cinematic mode video
  • Create beautiful, animated effects using the new, lightening quick Object Tracker

*This session will not be recorded or available post-event

Next Generation Workflows with the Apple Ecosystem
Presented by OWC
(Larry O'Conner, Jen Soule, Sam Mestman, Ronny Courtens)
November 12, 2021 / 2:00pm EST

OWC is excited to show you how insanely fast your Mac and creative workflow can be. We’re ready to blow the doors off what you think is possible, and help you make the most of the Apple Hardware Ecosystem. Whether you're creating content at home, in the office, remotely, or all of those places, OWC has what you need to make your creative life faster, better, and cheaper.

We're going to show you how OWC solves problems for creatives in a real world demo, speeding up your work on ingest, in editorial, in shared environments, and in the cloud.

Here's just some of the things you’ll see:

  • Official OWC demos showing off eye-popping real world workflows
  • Hybrid remote and cloud strategies for creatives
  • A look at how OWC solves everyday problems for creative professionals

Plus a few surprises along the way that’ll make you rethink what's possible with your workflow.

OWC logo
How to Make Your Next Masterpiece
Led by the Apple Experts
November 12, 2021 / 1:00pm EST

Get the very latest pro video workflow insights from Apple’s product marketing team.

  • Create beautiful, HDR movies using ProRes RAW and iPhone ProRes video
  • Take your motion graphics to the next level with custom shapes and 3D camera moves
  • Use the latest advanced plug-ins for graphics and color looks

*This session will not be recorded or available post-event

Get Plugged in with MotionVFX
Instructor: George Edmondson
November 12, 2021 / 6:15pm EST

Take the red pill with us and create edits out of this world with mTracker 3D. George will show you how get cool-looking Matrix-like effects done easily within FCP.


MotionVFX logo
Future Focused Panel
Host: Frederick Van Johnson
Panelists: Alex Lindsay, Dado Valentic,
iJustine, Colleen Pendergast, Larry O'Conner
November 12, 2021 / 8:00pm EST

Today, creative professionals have amazing tools at their disposal. But what does the future look like? Just a few short years ago, the gear we use daily would have been considered science fiction. So, considering the trends of the present, what might the future hold for creative professionals? In this session photographer and podcaster Frederick Van Johnson will lead a panel of experts in discussing their ideas around what our gear, and our careers might morph into in the coming years.

Some of the topics we'll cover include:

  • Trends in camera systems/gimbals etc
  • Mobile advancements
  • Distribution (streaming services, social)

Come join this panel discussion and get up to speed on what your creative life might look like in the next decade.

Daily Opening
November 12, 2021 / 11:15am EST

Kick-off Day 6 with some morning coffee and join fellow attendees and staff!

Questions about the conference? Event Staff will be doing a walkthrough of the event and available to answer any questions you have before the conference begins!

Don’t Get Sued: The Legal and Business Information You Need to Know
Instructor: Seth Polansky
November 13, 2021 / 1:00pm EST

“An ounce of prevention is worth a pound of cure.”

This session is intended to help creatives avoid common pitfalls that are easily avoided by understanding the basic business and legal concepts used throughout the industry.

In this session, we’ll cover:

  • Why you should form a business entity (LLC, INC, etc...)
  • Why you should have a written agreement with your partners
  • Common contract types used in the industry, and key terms to look out for
  • Why you should carry business insurance
  • This seminar will leave ample time for Q&A

While most of us would prefer devoting our time to creative matters, the fact remains that this is the entertainment “industry”. And just a bit of business and legal preparation will go a long way in preventing ruinously expensive problems in the future.

From Cameras to Content: How I Plan/Shoot/Edit for my Channel
An Interview with Chris Fenwick + iJustine
November 13, 2021 / 1:00pm EST

From concepting to production to upload; how to build your content from the ground up.

In this session, you’ll talk to leading Tech and Lifestyle Creator, Justine Ezarik (iJustine), and get a glimpse into the fundamental strategies that have helped her build a long-term, successful digital career, and how she’s been able to plan for it along the way. This will include:

  • Content Planning – where do you begin?
  • Test and refine – how do you try new things without alienating your audience?
  • CAR Method – always be sure to create consistent, authentic, relevant content
  • Production – what do you need to begin and how to expand from there? What is a ‘must have’ and what to work towards in the future from an equipment/toolset POV
  • Q&A

Ideal for: Anyone who is looking to launch or refine their personal and/or professional brand and is not sure there to focus efforts for short term and long-term success and return.

Producing a Podcast with Final Cut Pro
Instructor: Frederick Van Johnson
November 13, 2021 / 1:00pm EST

Veteran podcaster, photographer and marketer Frederick Van Johnson has edited and published hundreds of podcast and YouTube episodes over the last decade. As a result of repetition, refinement and the evolution of tools he has refined the process down to a centralized and efficient Final Cut Pro-based workflow.

In this session Frederick will take you behind the scenes (his desk) and demonstrate live how he can create a ready-to-publish podcast episode in less than one hour.

Some of the topics will include:

  • Hardware and software choices
  • Streamlining with templates
  • Learning to "perform" the edit live versus in post

Even if you're not a podcaster, you're sure to find this workflow interesting. You may even find some tips you can incorporate into your processes.

Producing Smart: How to Become a Rockstar Video Producer
Instructor: Sasha Williams
November 13, 2021 / 1:00pm EST

Anybody can make a video– but a ROCKSTAR Video Producer will deliver an unforgettable experience that commands a crowd of loyal fans. Taught by a successful corporate video producer, this class will prepare you to masterfully lead complex, high-stakes projects with the charm and ease of a true virtuoso.

In this session, you’ll learn how to:

  • Forge unbreakable relationships with clients, crew, and creative contributors
  • Anticipate and prepare for any challenge that may cross your path
  • Stop feeling overwhelmed & become the most organized person in the room
  • Be an absolutely indispensable leader on any video project

If you’re ready to step onto the main stage and take your career as a video producer to the next level– this session is for you! And don’t forget to stick around for Q&A after the main presentation.

Ideal for: Anyone who wants to become a confident, in-demand video producer.

How to Build Traction on Youtube
Instructor: Bethany Gayton
November 13, 2021 / 2:00pm EST

Learn from a top TSMA Youtube expert how to gain traction on Youtube, through building community and engaging with your audience.

In this comprehensive sessions we will discuss:

  • Modern, genuine strategies to build a YouTube presence in 2021
  • Universal truths around building an audience across all video-focused social media platforms
  • Knowing your brand, engaging with your audience, using all facets of the application
  • Branding and creating a unique presence through long-form video
  • Time management and social/life balance
Living Subscription Free
Instructor: Jeff Greenberg
November 13, 2021 / 2:00pm EST

Death by 1000 cuts. That’s what it feels like, doesn’t it?

In this session, we’re going to look at options that aren’t subscriptions or have the least amount of subscription needs.

We’re not talking (necessarily) free. From modifying photos, adjusting audio to stock libraries, Jeff’s going to give you a list of tools that don’t require a yearly overhead.

How to Build Traction on Youtube
Instructor: Bethany Gayton
November 13, 2021 / 2:00pm EST

Learn from a top TSMA Youtube expert how to gain traction on Youtube, through building community and engaging with your audience.

In this comprehensive sessions we will discuss:

  • Modern, genuine strategies to build a YouTube presence in 2021
  • Universal truths around building an audience across all video-focused social media platforms
  • Knowing your brand, engaging with your audience, using all facets of the application
  • Branding and creating a unique presence through long-form video
  • Time management and social/life balance
Crafting Stories: Documentary Storytelling with Final Cut Pro
Instructor: Kim Furst
November 13, 2021 / 4:00pm EST

True documentaries — nothing planned, nothing scripted —can be a notoriously long process in the editing room. How to tame the year plus long beast that is true documentary feature editing and live to tell the tale.

  • KNOW YOUR SUBJECT Using the power of FCP to “think with” the footage through keyword selection, detailed logging, and research.
  • PULL THE STRING Making connections between the unconnectable, and using organization of your media to support your developing themes.
  • WRITING, AND REWRITING. Strategies for sculpting an impactful and distinctive narrative out of your footage.

  • This session will answer the question “I have shot 200+ hours of somewhat related footage, how do I structure a three act story out of it?” We will cover basic story structure, how to use the tools in FCP to support your thought processes, and move forward confidently into the world of documentary feature film editing. If you have ever been faced with no script and a pile of footage, with a need to structure something that creates an emotional impact on others, this session is for you!

The Gig Economy: Issues for Creatives
Host: Frederick Van Johnson
Panelists: Ron Dawson, Kim Furst, Marcos Rocha, Ben Whitehair
November 13, 2021 / 6:00pm EST

The phrases "Gig Economy" and "Remote Work" have become a permanent part of the lexicon of the planet. They each offer immense flexibility. But with that convenience comes many challenges to overcome. In this session veteran podcaster, photographer and marketer Frederick Van Johnson will lead a panel of experts with the goal of shedding light on how gig-workers can set themselves up for success.

Some of the topics we'll cover include:

  • What exactly is the Gig Economy?
  • Is gig-work worth it?
  • Race, gender and sexual orientation challenges

The gig economy is here to stay, this panel will strive to help you get a better understanding of it, so that you can determine if gig work is right for you.

How to Overcome Workflow Anxiety?
Presented by Robin Moran
November 13, 2021 / 7:00pm EST

Ever wondered why the gear you have cannot seem to get the result to be as good as you’d like? In this session, I will guide you to understand the principles to optimize the way you work from beginning to end, so that you can maximize your final output.

The session will cover:

  • Designing a workflow to get the optimal output from your shoot.
  • Understand why the most powerful hardware chokes when editing.
  • How to hand off materials to collaborators in grading and sound.

It’s applicable from handycams to high-end gear. By the time you’re done, you will have the confidence to shoot and have great results regardless of the gear you use.

7 Pillars of an Effective Content Marketing Strategy
Instructor: Ron Dawson
November 13, 2021 / 7:00pm EST

Say the word "content" or "content marketing" to most people and you may get either an eye-roll or a look of bewilderment. But make no mistake, content marketing has been, and continues to be, an imperative component for any marketing strategy. Whether you're an individual influencer or a multinational conglomerate, the use of blogs, podcasts, social media, and videos is essential to growing your business and brand. Ron Dawson has been doing content marketing since before they called it "content marketing." In this comprehensive program, he pulls from his quarter-century of experience to help creatives understand how to best execute a content marketing strategy that yields results.

In this program you will:

  • Learn about the basics of a strong strategy in general
  • Gain insights about best practices for a blogs, podcasts, and videos, and how to effectively use them
  • Learn the basics of what “content” is, including examples you most likely never considered
  • Lean how to strike a balance between creative objectives and fulfillment and attaining objective business results

Perfect for creatives who want to effectively use content marketing for themselves, or clients they serve.

Art of the Breakout: The Future of Performance
Host: TSMA, ZBS & Celebrity Panelists
November 13, 2021 / 8:00pm EST

Learn how to break through in your career, from today’s rising stars.

Now more than ever, the dialogue between social media, art, and culture is pushing our industry forward, and “breaking out” in your career has become more possible than ever before.

This panel will look at how performance, storytelling, and marketing have changed, and where entertainment & content creation is headed in the future.

This will be a conversation between the premiere social media firm for performers, three breakout actresses/creators on-the-rise, and the acting teacher who trained them.

Tailored to anyone who is interested in acting/performance and how it intersects with social media and content.

Panelists Include:

  • Ryan Walker (Founder, TSMA)
  • Victoria Moroles, 500K+ on IG ("Teen Wolf", "Liv and Maddie")
  • Jadah Marie, 1M+ on IG ("The Descendants", "Julie and the Phantoms")
  • Gabrielle Elyse, 125K+ on IG ("Snatchers", "Blackish", "Modern Family")

Moderator:

  • Zak Barnett (Founder & Master Acting Teacher, Zak Barnett Studios)
How to Give Great Feedback - Working Well in Creative Collaborations
Host: Jeff Greenberg
Panelists: Steve Douglass, Vince Vaughn
November 13, 2021 / 9:00pm EST

We know two things about creative work.

The first birth of your creative work is never perfect. After all, it’s a first draft, right?

And that you really, really want feedback that helps AND doesn’t hurt the work or your creative soul.

And yes, what is bad feedback and most importantly - how can you give feedback that nurtures creative work.

Come hear perspectives about how to give great feedback, get great feedback with the goal to make creative work better. With Jeff Greenberg, Steven Douglass and Vince Vaughn.

Wrap-Up Party
November 13, 2021 / 10:00pm EST

Join speakers, staff, and fellow attendees one last time at our Wrap Party!

  • Learn how to view your recorded sessions for Final Cut Pro Global Summit
  • Learn how to stay connected post-event!
  • Last chance to connect with attendees and Speakers!
  • Win Raffle Prizes (included best virtual background)
  • We’ll be announcing the grand prize winner of the 15-Minute Film Festival!

Grab your drink, a cool virtual background, and get ready to win awesome raffle prizes!